HAYLEY MAXWELL

Stand the heck out and make a name for yourself, even if you're a shy, raging introvert like me.

Personal branding is the art of intentionally building your reputation and marketing YOU.

Whether you like it or not you have a reputation. But the question I want you to ask yourself is whether it's the reputation you want to be known for?

Whether it's a reputation that'll help you to open doors to amazing opportunities, incredible clients, and business growth. The kind you truly desire?

If your personal brand isn't helping you to achieve this, I'm here to help you build a radically authentic personal brand from the inside-out.

So you can establish credibility, build your influence, and create a greater impact, in a way that honours your introversion and works effectively for you.

APPLY NOW

Do any of these apply to you?

You're ready to step out of the shadows in a braver and MORE TRUE-TO-YOU way.

Because you're ambitious AF and you're sick of waiting for your time to come.

You know you're capable of so much more and you're ready to make courageous shifts to achieve the results you want.

You're tired of feeling like you need to be someone else to succeed.

YOU WANT YouR BUSINESS & PERSONAL BRAND to feel MORE ALIGNED AND EASEFUL.

You just want to be you. But being more you in business feels a little daunting. You want someone to help you comfortably push you out of your comfort zone, in a way that's intentional and effective, not random.

You're done trying to squeeze yourself into business advice that doesn't fit you or protect your energy.

You want to make your mark and get known, but you want to approach it in a sustainable and easeful way.

IF the answer's yes, this is the coaching for you.

APPLY NOW!

INTRODUCING

Make Your Mark

A 1:1 coaching experience for introverted female service providers who want to cultivate a radically authentic personal brand that empowers them to show up and share their voice and talents in a braver and fiercely intentional way.

If you're ready to get laser focused on building a powerful personal brand that elevates you in your industry and attracts ideal clients that only have heart-eyes for you...

AND you're committed to making courageous moves to achieve your business aspirations, then it's time for us to get started!

If you're ready to get laser focused on building a powerful personal brand that elevates you in your industry and attracts ideal clients that only have heart-eyes for you...
AND you're committed to making courageous moves to achieve your business aspirations, then it's time for us to get started!

Take a looK

Using my Make Your Mark personal brand framework I'll guide you through a structured process that sits within the intersection of business, personal brand, and message coaching.

This ensures you build a personal brand that has depth, meaning, and helps you to achieve your business growth goals.

Click on each session tab below for a high level overview of what we can work through during our time together. However, each session will be tailored to your precise needs.

See inside the Make Your Mark
coaching experience

See inside the
Make Your Mark
coaching experience

Using my Make Your Mark personal brand framework I'll guide you through a structured process that sits within the intersection of business, personal brand, and message coaching.

This ensures you build a personal brand that has depth, meaning, and helps you to achieve your business growth goals.

Click on each session tab below for a high level overview of what we will cover during our time together.

Remember, each session will be tailored to your precise needs.

Clarify your unique position

Our first session is all about exploring where your brand and business is currently at and where you want your personal brand to be.

We’ll talk about what is and isn’t working, what you want more and less of, what vision you have for your business, and the goals you want to achieve, including what you want to be known for.

This is deep-diving session that’ll set the scene for the development of your personal brand and messaging in the weeks to come.

60 minutes

Clarify your unique position

In session 2 we'll continue our discussions to clarify your point of difference and we'll:

Define your niche/area of specialization.
Clarify your ideal client. I want to make sure you’re clear on exactly who you really want to work with and that you can clearly articulate what their problems, needs, and desires are.
We’ll also start to refine the position you want to claim in your clients’ mind (how you want to be regarded.)

60 minutes

Distill your unmistakable message

In session 3 we'll take the powerful positioning foundations you’ve developed and we’ll start to form and articulate:

Your big overarching idea or theme. The fierce idea that runs through everything you do.
The momentous message you’re fired-up and confident to share. So you can repeat it with confidence and become known for that message.

Distill your unmistakable message

60 minutes

In session 4 we'll define your brand messaging pillars (the topics you'll talk about) and clarify your thought leadership, so you can stay intentionally focused on claiming the position you want to be known for.

Then we’ll continue to refine your key messages. So you can articulate your immense value with clarity and ensure your messaging positions you as the trustworthy, credible expert that you are.

Package your prowess

60 minutes

In sessions 5 and 6 we'll look at how to package up your unique qualities and prowess in a way that’ll help you to stand out in a league of your own and attract your perfect fit clients.

We’ll be discussing and shaping up ideas for your:

Signature opt-in.
Signature talks (for summits, podcast interviews, expert trainings.)
Signature offer.
Frameworks, processes, methods.
Price positioning.

Strategic communication planning

60 minutes

In session 7 we’ll prepare for the release of your fierce new personal brand out into the wild. You didn’t think I’d leave you to execute without a solid plan, did you?!

We want to maximize the impact you have right outta the door. So we’ll cover things like:

Consistently executing your personal brand across multiple touchpoints.
Determining your primary social and marketing channels.
Running through photoshoot ideas to help you communicate your message visually.
Developing a content strategy with 30 days of content ideas so you can relaunch yourself with a bang.

Go forth and be fierce

60 minutes

Our last session is a final chance for me to review any copy you’ve written, get feedback on your website, your social profiles/bios, lead magnet etc if you haven't already, AND ask any last minute questions.

We’ll make sure you know exactly what steps you’ll take next so you don’t lose momentum.

We’ll also discuss any mindset challenges you’re facing as you get ready to put yourself out into the world in a bigger, clearer way than ever before.

SESSION 8

8 SESSION 7

7 SESSION 5 & 6

5&6

SESSION 4

4 SESSION 3

3 SESSION 2

2 SESSION 1

1 CLIENT PORTAL

Send your messaging, copy, and content to me and I’ll give you feedback and tips to optimise it so it makes a clearer, bigger, and more memorable BANG!.

A document to record each element of your personal brand as you go. By the end, you'll have everything you need to stay consistent and on message in the months and years to come.

To get you unstuck, keep you moving forward, and to celebrate your wins along the way!

How it works

your PROFITABLE BRAND MESSAGING ROADMAP

EMAIL & VOICE MESSAGE SUPPORT BETWEEN SESSIONS

my eyes & brain on your biz

EIGHT 1:1
COACHING SESSIONS

EIGHT 1:1 COACHING SESSIONS

60 minute coaching sessions to reimagine & refine your personal brand from the inside out.

Notes, feedback, coaching session dates and recordings
all in one place.

What you'll walk away with

Complete clarity on where you're heading and what you're trying to achieve with your business.

A signature and/or simplified suite of offers and services - that perfectly align with the way you do your best work and that support you to get known for the transformation you provide.

Personal stories and content strategy - to help people connect with the real you, in a way you're comfortable with. And to build trust for your expertise.

Ideas for signature opt-in and talks to help you to connect with and attract more of the right people into your world, with greater ease.

Precise understanding about what makes you different and how to talk about it - in a way that resonates with your ideal client.

Crystal clear understanding about what you want to be known and recognized for - and what you need to do and the best way for you to show up - as an introvert - to achieve that recognition.

Your unmistakable messaging strategy: so you know exactly what to talk about on repeat and get known for it. No more straying off the path!

Profitable Brand Messaging Roadmap - Your powerful messaging strategy neatly documented in a roadmap you’ll refer to over and over again.

NOT TO MENTION THE COURAGE AND CONFIDENCE TO SHOW UP IN A BIGGER, BRAVER WAY THAN YOU EVER HAVE BEFORE.

$1540 (AUD)